Nourishing Mascara
Visibly lengthens. Naturally nourishes.

Nourishing Mascara

Visibly lengthens. Naturally nourishes.

Our 100% Natural Nourishing Mascara features a formula that lengthens and defines lashes. Read more
100% Natural

Colour: Classic Black


Our 100% Natural Nourishing Mascara lengthens and defines lashes. The brush and formula work together to give you longer, healthy looking lashes instantly. Made with Jojoba Oil and naturally moisturizing Glycerin to nourish lashes, this 100% natural mascara is gentle enough for your delicate eye area. Burt's Bees Nourishing Mascara is safe for sensitive eyes and contact lens wearers, and is formulated without parabens, phthalates, SLS, petrolatum or synthetic fragrances. It's ophthalmologist tested, never tested on animals and cruelty free.

Benefits & Claims

  • 100% natural formula lengthens and defines lashes instantly
  • Comes with convenient, easy-to-use applicator brush
  • Gentle enough for the delicate eye area; safe for sensitive eyes and contact lens wearers
  • Formulated without parabens, phthalates, SLS, petrolatum or synthetic fragrances; ophthalmologist tested; never tested on animals; cruelty free

Key Ingredients
aqua [water], cera alba [beeswax], glycerin, euphorbia cerifera cera [euphorbia cerifera (candelilla) wax], stearic acid, galactoarabinan, simmondsia chinensis (jojoba) seed oil, sodium stearoyl lactylate, pullulan, hectorite, sorbitol, acacia senegal gum, xanthan gum, coco-glucoside, mica, trehalose, p-anisic acid, glyceryl caprylate, glyceryl stearate, levulinic acid, sodium levulinate, potassium stearate, stearoyl glutamic acid. May contain [+/-]: CI 77491•CI 77492•CI 77499 [iron oxides].
How to
• Apply mascara to the upper and lower lashes, from root to tip. Repeat until desired length is achieved. • Remove eye makeup with Burt’s Bees® Eye Makeup Remover Pads.
Rated 3 out of 5 by from Adaquate I purchased this in the brown. The applicator brush isnt the best I've used. The formula was good but took a very long time to dry so I kept getting these smears around my eye that I would have to clean up and reapply my makeup for. It can get a little clumpy if you aren't careful, so you should really only do one coat of it. The first time I tried to wear it, I used some setting spray. DON'T! This product comes off very very easily with water and it ended up dripping into my eyes stinging them and ruining all of my makeup. If you have very watery eyes you may not want to use this product, but it did not bother my sensitive eyes after application.
Date published: 2019-11-07
Rated 5 out of 5 by from My #1 go-to mascara Burt's Bees really hit the mark with this mascara. The color is just bold enough but not too overpowering. The applicator is extremely effective in adding volume even though my lashes are super light and sparse. Removal at the end of day is effortless. I sometimes opt to wear just this mascara to brighten my look without heavy makeup!
Date published: 2019-11-05
Rated 5 out of 5 by from Worst mascara I have ever purchased! So disappointed in this product. Clumps and flakes from the first use!
Date published: 2019-11-03
Rated 4 out of 5 by from Decent mascara I recommend the newer mascaras over this one. This mascara looks good, but the formula is flaky and not long lasting. That said, it’s very easy to remove with just water and does not irritate at all. This would be perfect for just a casual outing when you want a little natural looking pick me up for your look.
Date published: 2019-10-29
Rated 2 out of 5 by from I was disappointed The tube I bought is clumpy. I have to do a lot of touch up and so have not comtinued to use it. It was purchased at a big box store - but still it should stand up to the brand name.
Date published: 2019-10-16
Rated 5 out of 5 by from Really Works Honestly such a pretty mascara and one i keep rebuying! It doesn't smudge on my under eyes, like a lot of other more natural mascaras do, and it looks beautiful all day long.
Date published: 2019-10-03
Rated 5 out of 5 by from New Favorite Mascara Bought this because I wanted to be using a more natural product around my eyes. This mascara has helped my natural lashes grow, so even though it runs easily I'm fine going a day without wearing it if my allergies are making my eyes water more than usual.
Date published: 2019-09-19
Rated 2 out of 5 by from Burns my eyes?? If I cough or laugh and my eyes tear up the mascara gets into my eyes and seriously burns. Even if I wash my face and some of the product gets into my eyes it burns :( I was disappointed because I wanted a more natural product. As good as it makes my lashes look I won’t be repurchasing it :(
Date published: 2019-08-30
Rated 1 out of 5 by from Not Impressed I love Burt's Bees products but not the mascara. It had poor coverage and was dry. I contacted customer service who mailed me a $15 coupon which is less than what the mascara cost but better than nothing!
Date published: 2019-08-23
Rated 3 out of 5 by from Ehh It is an okay mascara. It doesn’t irritate my eyes like some other brands do. It is very messy and after the first use it starts to clump on the wand.
Date published: 2019-08-23
Rated 5 out of 5 by from Love this mascara I bought this mascara because I love Burt’s bees and was looking for a less toxic option for my lashes. My lashes get so dried out and lids inflamed with my normal mascara so I was seeking a more natural and nourishing mascara. I usually shy away from non-waterproof since they usually cause my lashes to clump together. I’ve noticed my eye lashes have nearly disappeared through years of harsh waterproof mascara. I’m picky about applicators which is why I always end up with the same mascara I’ve been using since 8th grade, HOWEVER I’m obsessed with this applicator! It helps comb out the lashes as you apply so they separate creating a fuller and longer lash look! Now all I need is a waterproof version and I’ll be set for life!
Date published: 2019-08-19
Rated 4 out of 5 by from Happy lashes I was surprised at the lasting. No clump, no specs on my lids. I’ve often added one drop of lavender essential oil to mascara tubes to lube. But, so far, Burt’s Bees doesn’t need it. It’s not butterfly, high definition, but definitely separates and colors. I’ll purchase again.
Date published: 2019-07-18
Rated 1 out of 5 by from Disappointed!!! Purchased this product, was so excited about it being natural. Was clumping and dry almost like it was old. Checked expiry date which was still good. Send a email to customer service and never heard back. Not impressed!!!
Date published: 2019-07-16
Rated 1 out of 5 by from Very disappointed I was very excited to try this mascara when I first bought it. However I am extremely disappointed with this mascara. Very little come on the wand, it makes your eyelashes stick together looking very thin, and it burns your eyes. I hope Burt’s Bees can improve this.
Date published: 2019-07-06
Rated 2 out of 5 by from Product needs some tweaking I was excited to try this - I love all the other Burt's Bees products I have tried so far, and was intrigued by the natural ingredients since I have sensitive eyes. I found the wand prickly, and it didn't seem to apply much product. It almost seemed like there wasn't much in the container. You can't really get much thickness or length. I didn't find it clumpy or flaky though, and it was easy to remove with water.
Date published: 2019-06-29
Rated 1 out of 5 by from Would not recommend I bought this two weeks ago and I am trying to use my money's worth but I have a heart time with this product every time I put it on. First off it really doesn't do anything for my eyelashes. Secondly if you get any on your eyelid ... have fun getting it off. Thirdly it stings so bad when it gets in your eyes whether your eyes water from the wind or it's raining. The only positive thing I can say about this product is that it comes off easy with water.
Date published: 2019-06-25
Rated 5 out of 5 by from Finally an affordable, natural mascara! Thank you Burt's Bees for this mascara. Natural and easy to apply, no flaking. I love it!
Date published: 2019-06-22
Rated 1 out of 5 by from Empty bottle upon purchase I’m trying to make more natural choices with my skincare and was very disappointed. Upon first application there was no pigment. Though it felt fresh and light on my lashes I was disappointed there was no pigment. I’ve used the mascara twice since then (3 times total) and the bottle is completely empty. Maybe it was part of a bad batch?
Date published: 2019-06-19
Rated 3 out of 5 by from Nothing Like the First Time I read a lot of reviews on this product prior to purchasing and was extremely excited. When the first application was applied it was beyond gorgeous - there were no clumps, it was smooth, and it made my lashes look the best they ever have. Unfortunately, after the first application, it quickly began to smell strange and would apply clumpy. I have continued to use it for roughly a month now and there has been no improvement. It even began to cause my eyes to be slightly irritated. On the plus side, I think the fact that it is 100% natural has aided my lashes in growing longer and fuller. Overall, it's just an average product that I will not purchase again.
Date published: 2019-06-09
Rated 5 out of 5 by from Nice Mascara I wanted more natural mascara. I really like this product. It doesn't smear, which I was afraid of since I have always worn waterproof. I used to use Buxom.
Date published: 2019-05-30
Rated 3 out of 5 by from Beauty Is Pain? I mean it makes my eyelashes look great, but as an exhausted student who needs a cup of coffee every few hours to exist, I yawn a lot. When I yawn my eyes water, and whatever's in this mascara makes my eyes burn. I'm still going to use it because I am broke but next time around I'd love if it didn't hurt my poor tired eyeballs.
Date published: 2019-05-24
Rated 5 out of 5 by from Better than the rest! I’ve been buying Buxom, Benefit, and Bare Minerals mascaras for years. I decided to try this instead and it fattens my lashes very subtly at a fraction of the cost! Very happy with both colors!!!
Date published: 2019-05-16
Rated 2 out of 5 by from Personally disappointed I absolutely loved the idea of a natural safe mascara to use, love the Idea behind this product I just don't think it is a quality product. I like to have darker, thicker eyelash's and it took a lot of coats to achieve even close the my desired look but then it was very clumpy and made it look like you could count all my eyelashes instead of having a feathering look. if you don't want to wear very much this might be a great product but for how I prefer my mascara it looked bloody awful. pretty disappointed, I wont use it again but if your a VERY natural look girl I would say give it a shot! not for me
Date published: 2019-05-13
Rated 5 out of 5 by from Love it This mascara does everything I want in a mascara, darken and separate my lashes without making them look crazy big or voluminous. I got brownish black and loved it, after I finish using my cake mascara I might take a break from that and use this for a while again.
Date published: 2019-05-09
Rated 5 out of 5 by from Love it! Best natural mascara. This is the best natural mascara i've tried (compared to Mineral Fusion, Larenim, Physicians Formula and Dr. Hauschka) True, it isn't waterproof, but holds up to tears/sweat fairly well, and any smudges wipe clean easily without having to scrub off all your makeup. It also doesn't irritate my eyes and there's no flaking. Love it.
Date published: 2019-05-06
Rated 5 out of 5 by from Great product! I’m using this mascara for one year and very happy.My lashes looks awesome. Thanks for 100% natural great product.
Date published: 2019-04-28
Rated 4 out of 5 by from Natural mascara The first time I tried this mascara I was definitely disappointed with it. It applied with a very clumpy look even if I tried to apply it very lightly. Determined to use as many all natural cosmetics as I could, I decided to give it another chance and bought another one. The consistency of the second tube of mascara I Purchased was much better and was I was able to apply it without it having a clumpy look. I like that is very easy to wash off I don’t need to use any make up remover. It gives a very natural look and I find that it makes my lashes look a lot longer than they actually are
Date published: 2019-04-27
Rated 5 out of 5 by from So Amazing! I bought this mascara in the shade 1305 classic black and when I applied it I was super impressed! I have naturally thick and short lashes and was looking for something to leingthen them. I only use all natural products on my face so finding an all natural mascara at my local drug store has always been hard. Once I found this mascara I NEVER went back! I love it so much and would 100% recommend it!! in the photo I adde my bottom lashes aren't done and I've been wearing it all day!
Date published: 2019-04-27
Rated 4 out of 5 by from Great natural looking mascara I have naturally "fair enough long lashes". They are not out-of-this-world long, but I'm happy with them ;). I'm always more on the lookout for thickness and full volume lashes so, of course, I felt like this mascara didn't meet my demands. BUT, on the other hand, Burts Bee's are well known for their natural look makeup. And that's exactly what that mascara did. I looked natural and I was still happy with my lashes and the overall look I was pulling of. Would I wear that mascara on a night out? Probably not. Would I wear it casually during the day? Yes, why not! #giftedproduct
Date published: 2019-04-07
Rated 2 out of 5 by from Disappointed Love that it's all natural... but that's about it. I found the application to be difficult (due to the shape of the wand) and it also applies rather clumpy... I often have flakes of mascara falling into my eye throughout the day. It also does not last a full day...If applied at 8am, it looks like I'm no longer wearing mascara by 8pm.
Date published: 2019-04-02
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